Innovation, productivity and environmental sustainability

Última actualización: 03/04/2009

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Sustainability

The sixth area embedded in INNOGROUP’s research takes into account the study of the relationship between incentives, innovation and results.

Specially, it pays attention to those enterprises which display a high degree of environmental OE by dwelling on compensation policies for managers who show a particular environmental proactivity.

The purpose of this research area is to analyze, within the last twenty years, the crossroads between environmental management and development of the entrepreneurial scopes called Total Quality Management (TQM) and Supply Chain Management (SCM).

Enterprises and capital markets make use of strict patterns when evaluating investments and programs of environmental improvement. That becomes a critical issue, because it is clear that the better environmental performance an enterprise displays, the better entrepreneurial results it achieves. This fact entails a better assessment of those companies in the capital markets.

Nevertheless, this kind of estimation is usually made at a later stage, when it doesn’t make the achievement of enough quality funds easier for the enterprises which tend to innovate in environmental issues. For this reason, it is crucial to relate the adoption of environmental policies to the EO and the entrepreneurial strategies based on differentiation or simulation.